- Optimize your Social Strategy with Data
Where and How to Measure in Sprout with the Metrics Map 4 min
Customer Scenarios 5 min
Using Data to Build Your Social Strategy 10 min
Course Completion Survey
Optimize your Social Strategy with Data
Discover the benefits of social-driven strategy across teams, and learn how to use the Metrics Map to cut down on your reporting time.
This course takes you to the next level of social data exploration. We start with a presentation outlining the importance of building a data-informed social strategy, and the marketing advantage of planning ahead.
Then we share customer stories focused on social data scenarios like:
- How a social media manager can cut down reporting time and work more efficiently
- How to drive sales and leads with Sprout and paid social
- How to use Sprout to ensure your customers are getting the social interaction they need
This course also covers one of the most impactful resources at Sprout - the Metrics Map. We take you through the map step-by-step so you can start using this resource for your organization. We’ll wrap up by highlighting the value each category of the map can bring to your business.