Measuring Your Engagement Strategy

Measuring Your Engagement Strategy

Create exceptional customer experiences by tapping into the needs of your audience and understanding your team’s engagement performance.

About this course

This course is built for practitioners and managers who want to understand the impact and performance of their customer engagement efforts. You’ll discover how to:

  • Understand how well your team is resolving customer inquiries
  • Identify engagement performance strengths and gaps 
  • Gain real-time insights into the conversations your audience is having on Twitter

*Heads up! All of the reports in this training are available on Sprout’s Professional and Advanced plans.

This course is built for practitioners and managers who want to understand the impact and performance of their customer engagement efforts. 

You’ll learn how to gauge your team’s responsiveness to incoming messages on Facebook and Twitter by using Sprout’s Engagement Report.

Then, we’ll explore how you can understand trends around any conversation happening on Twitter by leveraging the Twitter Keyword Report.

We’ll also introduce you to the Inbox Team Report, which enables you to evaluate agent responses, identify bottlenecks in your team’s workflows, and helps you evaluate agent activity for quality assurance. 

 

 

 

Learning Path15 min

  • Measuring Your Engagement Strategy
  • Engagement Report 2 min
  • Twitter Keyword Report 5 min
  • Inbox Team Report 6 min
  • Take Action!
  • Course Completion Survey

About this course

This course is built for practitioners and managers who want to understand the impact and performance of their customer engagement efforts. You’ll discover how to:

  • Understand how well your team is resolving customer inquiries
  • Identify engagement performance strengths and gaps 
  • Gain real-time insights into the conversations your audience is having on Twitter

*Heads up! All of the reports in this training are available on Sprout’s Professional and Advanced plans.

This course is built for practitioners and managers who want to understand the impact and performance of their customer engagement efforts. 

You’ll learn how to gauge your team’s responsiveness to incoming messages on Facebook and Twitter by using Sprout’s Engagement Report.

Then, we’ll explore how you can understand trends around any conversation happening on Twitter by leveraging the Twitter Keyword Report.

We’ll also introduce you to the Inbox Team Report, which enables you to evaluate agent responses, identify bottlenecks in your team’s workflows, and helps you evaluate agent activity for quality assurance. 

 

 

 

Learning Path15 min

  • Measuring Your Engagement Strategy
  • Engagement Report 2 min
  • Twitter Keyword Report 5 min
  • Inbox Team Report 6 min
  • Take Action!
  • Course Completion Survey
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