Sprout Sessions Digital 2020

Sprout Sessions Digital 2020: What’s Next for Social Marketers was a virtual event that equipped Sprout customers with the tools, resources and conversations to develop their skills as a social marketer and grow their careers. In this series, you have access to all the session recordings from Sprout Sessions Digital 2020.

Links to the PDF versions of each deck, plus resources and steps to start taking action on your learnings can be found here

Above & Beyond: 2020 Sprout Social Index Deep Dive
Above & Beyond: 2020 Sprout Social Index Deep Dive
Deep dive into the 2020 Sprout Social Index and gain insights into what consumers expect from brands this year.
Free
45 min
FundamentalsOn-demandDark ThemeSocial strategySocial Media Managers
New World, New Strategy: Social Media Lessons from a Global Crisis
New World, New Strategy: Social Media Lessons from a Global Crisis
Sprout CMO and social strategists from CB2 and Shedd Aquarium walk us through they've learned to pivot and change during the COVID-19 pandemic.
Free
45 min
IntermediateOn-demandDark ThemeSocial strategy
Testing 1-2-3: How to Build a Social Media Testing Plan
Testing 1-2-3: How to Build a Social Media Testing Plan
This panel walks through building a social media testing plan to enhance your social strategy.
Free
45 min
IntermediateAnalyticsOn-demandDark ThemeSocial Team LeadersSocial strategySocial Analysts
Strong Partnership, Strong Results: When Paid and Organic Social Work Together
Strong Partnership, Strong Results: When Paid and Organic Social Work Together
Two of Sprout's very own digital and social leaders discuss the partnership between organic and paid and the process of working better together.
Free
45 min
PublishingFundamentalsAnalyticsOn-demandDark ThemeSocial strategySocial AnalystsSocial Media Managers
Call to Action: How 3 Industries Move Their Audiences on Social
Call to Action: How 3 Industries Move Their Audiences on Social
This panel covers best-in-class social brands and how they're building data-optimized strategies that inspire and move audiences to action.
Free
45 min
Power UsersFundamentalsEngagementAnalyticsOn-demandDark ThemeSocial strategySocial Media Managers
Sprout Social Master Class: Listening and Analytics
Sprout Social Master Class: Listening and Analytics
Take a deep dive into Sprout Listening and Premium Analytics with Jill Florence, a Sprout Solutions Engineer.
Free
35 min
IntermediatePower UsersListeningAnalyticsOn-demandDark ThemeSocial Team LeadersProduct educationSocial strategySocial AnalystsSocial Media Managers
Let’s Talk About You: Empathy, Social Data and Other Survival Skills
Let’s Talk About You: Empathy, Social Data and Other Survival Skills
Discover how to grow your skillset and position your career trajectory to become a social media leaders who leads with empathy.
Free
45 min
IntermediateOn-demandDark ThemeSocial strategySocial Media Managers
What’s Next: Trends and Trailblazing Advice from Twitter
What’s Next: Trends and Trailblazing Advice from Twitter
Twitter's head of global business partners shares her insights in light of the global pandemic, including how to adapt your strategy.
Free
30 min
PublishingIntermediatePower UsersListeningAnalyticsOn-demandDark ThemeSocial strategySocial Media Managers
The Social Team: Fireside Chat
The Social Team: Fireside Chat
CLEAR and prAna sat down for a fireside chat to discuss which social metrics are most important, how they work together to share social data and how social analytics has helped them grow in their careers.
Free
30 min
IntermediatePower UsersOn-demandDark ThemeSocial Team LeadersSocial strategySocial Media Managers
Customer Stories: Driving Social Media Innovation in 2020
Customer Stories: Driving Social Media Innovation in 2020
This panel will cover how three Sprout customers are driving social media innovation when faced with red tape and buy-in challenges.
Free
45 min
IntermediateOn-demandDark ThemeSocial strategy
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