Customer Stories: Driving Social Media Innovation in 2020

Customer Stories: Driving Social Media Innovation in 2020

This panel will cover how three Sprout customers are driving social media innovation when faced with red tape and buy-in challenges.

About this course

Speakers

  • Alicia Johnston, Senior Manager, Content & Communications, Sprout Social - Moderator
  • Abigail Quesinberry, AVP, Social Media & Influencer Marketing, French/West/Vaughan
  • Dakota Kendall, Social Media Marketing Manager, Humm Kombucha
  • Matt Kelly, SVP Digital, BCW

Session Time: 45 minutes

About this panel You’ll hear from three Sprout customers on how to drive social media innovation when faced with red tape and buy-in challenges. This recorded panel covers:

  • How to strategize to get internal buy-in for new ideas
  • How to execute and measure campaigns and how/when to share results
  • How brand leaders prepare for, and adapt to, circumstances they can’t control

Learning Path45 min

  • Customer Stories: Driving Social Media Innovation in 2020 45 min
  • Take Action!

About this course

Speakers

  • Alicia Johnston, Senior Manager, Content & Communications, Sprout Social - Moderator
  • Abigail Quesinberry, AVP, Social Media & Influencer Marketing, French/West/Vaughan
  • Dakota Kendall, Social Media Marketing Manager, Humm Kombucha
  • Matt Kelly, SVP Digital, BCW

Session Time: 45 minutes

About this panel You’ll hear from three Sprout customers on how to drive social media innovation when faced with red tape and buy-in challenges. This recorded panel covers:

  • How to strategize to get internal buy-in for new ideas
  • How to execute and measure campaigns and how/when to share results
  • How brand leaders prepare for, and adapt to, circumstances they can’t control

Learning Path45 min

  • Customer Stories: Driving Social Media Innovation in 2020 45 min
  • Take Action!
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